| The
Product |
|
Talstar
and Astro Insecticides |
| The
Need |
|
Build
awareness and generate inquiries |
| The
Solution |
|
Media advertising with coupon in ad with database marketing |
| The
Result |
|
Substantial
inquiries with strong retailer/grower feedback, as well as extensive
database development. Award winner, IABC ProComm, print advertising |
| SDA
Service |
|
Advertising;
database development |