| The
Product |
|
Financial
Services |
| The
Need |
|
Identify
interested prospects to a bank direct mailing and secure appointments |
| The
Solution |
|
Direct
mail with follow up telephone contact |
| The
Result |
|
58%
completed interviews with100 appointments set and information
packets requested resulted in generation of $1.8 million in
new business proposals |
| SDA
Service |
|
Database
development with telemarketing, direct marketing materials and
appointment setting services |
BANKING
& FINANCIAL SERVICES > FIRST BANK,
INC. 
