HEALTHCARE > DELTA DENTAL OF TENNESSEE (2 of 2)

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The Product Dental Insurance
The Need Increase Delta's working relationship with insurance brokers and consultants and generate sales with new employers in TN through broker referred business
The Solution Acquire and utilize state lists of insurance brokers and consultants and create a themed incentive program to enlist and motivate targeted brokers and consultants
The Result Surpassed goals and built a strong relationship with over 500 individual brokers; overall sales increased by 15% over prior year
SDA Service Incentive program