| The
Product |
|
System
5 Geareducer Replacement Part |
| The
Need |
|
Qualify
leads, generate awareness and motivate prospects to meet with
a Marley rep to purchase a System 5 Geareducer |
| The
Solution |
|
Develop
telemarketing qualification and door-opener sales building program
that includes a strong offer to stimulate rep meeting |
| The
Result |
|
Significant
replacement part sales, with $5 million+ in new towers sold
as a result of leads created. DMA Award Winner |
| SDA
Service |
|
Sales
building -- direct response marketing materials |
SALES
BUILDING (LEAD GENERATION) > MARLEY COOLING
TOWER TECHNOLOGIES 
