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| The
Product |
|
Electromechanical
equipment |
| The
Need |
|
Focus
sales force on sales involving two or more Parker products |
| The
Solution |
|
Incentive
program for sales force with rewards for multiple product sales |
| The
Result |
|
Enthusiastic
response, with higher than expected rep participation |
| SDA
Service |
|
Incentive
program |
|
|